Our focus is to create effective marketing materials and to maximize brand recognition in the mind of the consumers. This is done by designing a unique logo that creates brand recognition. My team members + I work closely with clients and can design labels, food packaging, logos, marketing materials, brochures, labels, POP materials and product photography.
Research- It is important to find out the competition before a project is started
Sketches- Multiple of ideas are discussed in a brainstorm. This allows for many ideas to be addressed, rather than just the obvious solution
Design- A minimum of 3 ideas are created and presented to the client
Color Correction/Printing- Color correction is essential to have the correct color printed that is viewed on the computer
Looking at multiple marketing avenues- Many other ways of marketing are explored. This includes a social media integrated website, marketing materials, point of purchase materials, and photography.
Logos & company branding
Labels, packaging, and box design
Stationary – business cards, letterheads & envelope design
Point of purchase materials – rail strips, case dividers, danglers & more